'Real life' can sometimes be just as effective as the internet for promoting a book...
|Flyers for book promotion.|
My original flyer creations were fairly amateur efforts and weren't going to win any awards for graphic design, but they got the job done and helped gain me a few extra sales in the week that followed that Full Moon Party.
Since then I've designed more professional looking flyers and used them on a few occasions with successful results. As you can see from the photo above, this time I went for colour flyers and for the design I basically just used the front cover of the book, then added a short text explanation to inform people where they can download the book.